A newly published study supported by ReFinD provides fresh insights into how governments, particularly those in resource-constrained environments, can effectively drive digital transformation within FinTech ecosystems. Titled “Government-Led Digital Transformation in FinTech Ecosystems”, the paper offers a compelling shift from traditional approaches to understanding public sector innovation.
While much of the existing literature focuses on enhancing existing services or adopting new technologies, this study examines the transformation process itself. Drawing on 60 in-depth interviews with key actors in Ghana’s FinTech landscape, the researchers develop a process model that captures the complex dynamics of government-led transformation at the national level.
Central to the study’s contribution is the introduction of the digital branching strategy, a new theoretical lens that illustrates how governments can make meaningful progress by leveraging existing institutional structures, frugal innovation, and ecosystem relationships. The approach enables governments to achieve both planned and emergent outcomes, making it especially relevant to resource-limited settings.
The study, which also received funding from the University of Southampton Business School, contributes to the growing body of research funded by ReFinD.
Explore the full article to learn more about the digital branching strategy.
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